Smartphone and Tablet usage is booming in New Zealand


New Zealand is on a major growth for the usage of mobile smartphones according to a new recent survey by Frost & Sullivan New Zealand Mobile Device Usage Report 2013 

According to Frost & Sullivan, 64% of New Zealanders between 15 – 65  own a smartphone and 26% own a tablet. With tablets being a less personal device, it’s relevant to note that 42% of all NZ households have at least one tablet, which is used by multiple people.  The New Zealand Mobile Device Usage report looks at smartphone and tablet ownership and usage trends.  Also covered are forecasts for device ownership to 2018, with NZ predicted to reach 90% smartphone ownership and 78% tablet ownership in 4 years time. Read the full article

Source: Haptic Generation

Posted in: Latest News, Mobile, Retail Strategies, Website Design & Optimisation

Leave a Comment (0) ↓