According to Google there are more than 60 Trillion pages they now store in their database. Watch and scroll through the story to see how it all works. How Google Search Works
An old 2010 video by Matt Cutts helps explain how Google searches the web
Google Uses more than 200 ranking factors. See the graphic below:
200 Google Ranking Factors
Google have stated on video that they make approx 500 changes to the search system every YEAR !!
See Matt Cutts as part of the approval process
At a recent event, Pubcon in Las Vegas, Matt Cutts stated it is important to have a mobile enabled website due to the sheer growth in mobile users. Whilst we were not there, Jennifer Slegg wrote the following article for SearchEngineWatch.com
On the future of search, he (Matt Cutts – Google Main Man) again stressed the importance of mobile site usability. YouTube traffic on mobile has skyrocketed from 6 percent two years ago, to 25 percent last year, to 40 percent of all YouTube this year. Some countries have more mobile traffic than they do desktop traffic. Cutts reiterated, “If your website looks bad in mobile, now is the time to fix that.”
Call us if you want to have an audit of your current site and see what would be involved in mobile enabling your current website.